Every year, the National Stationery Show brings out the crazy. It’s an industry fact.
We’ve been pretty darn busy in the print shop over the last couple months. March and April were chock full with wedding invitations and we are just now scrabbling to generate some new product for the show (which is, ahem, next week). With a fairly elaborate wedding set still left to print before we fly on Thursday, the window is closing fast and Manny can only chug so fast.
So here’s my big crazy for this year – I decided we needed some new and improved business cards for the show (not too crazy) but I also decided that they needed to be 2 over 2 with a die cut and a full flood on the back. And in order to have a good stash for the future, we decided we needed 900 cards per name. Needless to say, this has put quite a damper on product output. But really, who will buy our goods if we don’t have a killer b-card to back it up?
Happy spring everybody, I look forward to sharing more (and sleeping) after the show!